We have added a lot of new features to this new release but keeping MaxBulk Mailer as user-friendly as possible thus avoiding creating a confusing and chaotic interface. We believe adding features is good as long as you will really use them and new users will be able to learn how to use MaxBulk Mailer in less than 10 minutes. That way you will not get one of those unusable over-featured beasts. MaxBulk Mailer development is all about that, thinking and experimenting a lot before adding stuff. We are MaxBulk Mailer users after all!
V4.0 was a release that mainly enhanced message composition and formating. We introduced inline pictures, the Web Page format, the SpamChecker among others. New V5.0 is a release that revamps list handling and greatly enhance message delivery. It includes a lot of new functionalities as a result of more than two years of collecting feedbacks from MaxBulk Mailer users through our online Help desk. The full list is available below. Enjoy!
Possibility to use several SMTP servers at once (Pro Only) Since v3.0 MaxBulk Mailer was able to open multiple streams against a single server and send as many more e-mails at the same time than with previous versions. Well, with v5.0 we have gone one step further and now we offer you to do exactly the same but with multiple servers as well. That is, multiple streams per server and as many servers as your available internet connection bandwidth allows. All you need is at least two servers. Then just select the new 'Burst Mode' menu from the Server pull-down menu, check the servers you want to use from the list and you are done. MaxBulk will then use the servers you have selected with their corresponding settings.
Built-in HTML and Styled Text Preview Finally MaxBulk Mailer is able to preview HTML. You no longer need to use an external browser. Just switch to the 'Preview' panel and your HTML and Styled Text will be directly rendered. The external browser selector is still available in case you need to check your code for compatibility. That selector includes a new 'View Source' menu by the way.
Deactivation of recipients without deletion Deleting recipients that have unsubscribed from your newsletter is almost never a good strategy for maintaining your lists because you may add them again later accidentally. New MaxBulk Mailer v5.0 lets you deactivate unsubscribed recipients both manually or through a batch process by dropping a file named 'UNSUBSCRIBE' over your list. Unsubscribed/deactivated recipients remain on your list thus you can't add them again later. You can re-subscribe them anytime.
Possibility to temporally merge multiple recipient lists This is one of the most requested feature so far, a simple way to send a message to several lists at once avoiding duplicates. That new feature lets you freely merge lists removing duplicates automatically for eventually performing a delivery or saving the resulting list. All you need is at least two lists. Then just select the new 'Multiple Lists' menu from the List pull-down menu, check the lists you want to merge and you are done. If you uncheck a list, recipients are also removed from resulting list. If you select lists the recipients that belong to them will also be selected. Once you are done you can simply perform a delivery as usual or save the new list.
Staggered deliveries of e-mails You surely have needed to send out a message to a reduced bunch of people at once. Perhaps because you don't want to abuse your ISP server or you simply need to stagger out your deliveries over several days or sessions to avoid getting flooded with responses or bounces. That is now possible with v5.0. We've found through experience that staggering out the delivery of a message significantly increases your ability to handle responses and bounces more efficiently. This option is available from the 'Delivery panel. You can send to All (Default) or to next xxx pending recipients.
Recipient multiple edit You can now edit a selection of recipients the same way you edit song information in iTunes. That allows you to set the common data of a group of recipients or to clear columns. Just select several entries from your list and select the 'Edit' menu. You will get displayed a new multiple edit window very similar to the one in iTunes, actually it works mostly like Apple iTunes. Only checked fields/columns will be finally updated throughout the selection. A field get checked as soon as you modify it.
Recipient navigator As we designed the multiple edit feature we thought that old single-entry editor should also be enhanced. We took advantage of that new design to add navigation buttons. Now you no longer need to close the editor to edit next entry! Just press back and forward buttons. Press Command or Control at the same time to increment or decrement by 10 and Shift + Command or Control for even bigger steps (list count / 25). You can also use your mouse wheel to navigate up and down through your list anywhere in the windows. That may infringe Human Interface Guidelines but it is so handy!
Full Cc and Bcc support (Pro Only) At first glance that feature may look weird and useless to you however it has received a lot of requests during the last two years. Cc stands for 'Carbon Copy'. It allows you to send a copy of each message to one or several addresses. Bcc stands for 'Blind Carbon Copy', it is the same as Cc but the addresses remain hidden to recipients. When we say a copy of each message we mean that for a delivery of 2,500 recipients and Cc or Bcc set to yourself you would receive 2,500 copies. In case of messages personalized with tags you would receive them as the real recipient will. That new feature is embedded with the Quick Selector so press the disclosure triangle on the left of the Lists selector pull-down menu to get it displayed.
Advanced list export Now you can select the columns you want to export and set their order. You can also set the separator between Tab, Comma, Colon and semicolon and the text encoding. As a result you can fully tailor the output file depending on your needs. The new Export window is far easier to use and straightforward than before.
Recipient Import from Eudora and PowerMail (Mac Only) As it was already available for Apple Mail and Entourage you can now also dredge PowerMail and Eudora Mailboxes. You just need to select the corresponding menu and provide the name of the mailbox as usual. MaxBulk Mailer will then extract the e-mail addresses of all the messages it finds in that mailbox. It is that simple.
List Handling revamped List handling has finally received a major update. It was time for it. So we have now the following new features:
- Duplication of recipients using the 'Edit | Duplicate' menu or the Option-D / Ctrl+D shortcut.
- Copy/paste of recipients between 2 lists or to same list using standard 'Edit | Copy/Paste' menus and shortcuts.
If you want to make the most of the software that you have acquired at Maxprog, do not miss the Stan's Blog. It is a library of Tutorials and Tips covering specific features and tipical problems you may have when using our tools. This page is updated regularly depending on the topics discussed in our public forums and issues reported thru our HelpDesk. If you are interested on what we are currently working on (or want to participate in beta testings) don't miss the Stan's Logbook.
For years, MAX Programming has provided companies around the globe with sophisticated and innovative solutions. Our commitment to quality is not only evident in our products, but also in our people. It is our mission in Professional Support Services to ensure that our products perform to the fullest of their ability in order to meet the business objectives of our customers. We provide the tools and information required for improved productivity. To accomplish this, we offer an array of services including: Technical Support, Education Services and Consulting Services.
MaxBulk Mailer is a full-featured and easy-to-use bulk mailer and mail-merge software for macOS and Windows that allows you to send out customized press releases, prices lists, newsletters and any kind of text or HTML documents to your customers or contacts.
MaxBulk Mailer is fast, fully customizable and very easy to use. MaxBulk Mailer handles plain text, HTML and rich text documents and gives full support for attachments. With MaxBulk Mailer you will create, manage and send your own powerful, personalized marketing message to your customers and potential customers.
Thanks to its advanced mail-merge and conditional functions you can send highly customized messages and get the best results of your campaigns. You also have support for international characters, a straightforward account manager with support for all type of authentication schemes including SSL, a complete and versatile list manager, support for importation from a wide range of sources including from remote mySQL and postgreSQL databases.
MaxBulk Mailer is a software tool that you purchase once, no need to pay on a per-email basis to submission services!
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