Home Products Downloads News Store Support Forums

MaxBulk Mailer | Frequently Asked Questions

MaxBulk Mailer

Frequently Asked Questions

Compatible with MS Windows Compatible with MacOS

How do I know who's read my e-mail and what links have been clicked on?

This is called Click-Through Tracking. Click-Through is the act of clicking on a link, a banner or other ad, which takes the user through to the advertiser's Web site. Used as a counter point to impressions to judge the response-inducing power of the link. A click-through is registered whenever a viewer clicks on that link or banner ad. This measurement is important to determine whether an ad is successfully getting traffic. To determine the click-through rate, you have to divide the number of responses by the number of e-mails you have sent (multiply this number by 100 to express the result as a percentage).

New paragraph MaxBulk Mailer v7 and higher
MaxBulk Mailer v7 (and higher) offers click-through tracking and also message opening tracking thanks to the MLM script that comes for free with the software. MLM stands for Maxprog Mailing List Manager. It is a double opt-in list subscription manager and a message opening/click-through tracking PHP script you have to install on your web site.


- The script is fully explained here.
- The installation of MLM is covered here.
- You will find the User Guide here and a FAQ here.
- The public MLM forum is located here (Previously MLM forum was here).

MLM is the online part of MaxBulk Mailer. It does all what MaxBulk Mailer can’t do by itself. MaxBulk Mailer is a desktop application you run when you need it and quit once you are finished. MLM however is a script running on your web site 24 hours a day, 7 days a week and 365 days a year. MaxBulk Mailer takes advantage of MLM to perform tasks and to offer services that require full time availability. Imagine you were to maintain your computer with MaxBulk Mailer running indefinitely at home or at the office. This is simply inconceivable, hopefully you don’t have to do that since MLM run on a web server and web servers are always running!

MLM adds two important services to MaxBulk Mailer. On one hand it offers the possibility to maintain lists on your web site allowing your visitors to subscribe or unsubscribe from any of them. On the other hand it adds the possibility to find out what happens to a message once it leaves your computer, if it has been opened by a recipient or if a recipient has clicked on a link. MLM fully integrates with MaxBulk Mailer. Once you have installed MLM on your server and set your subscribe page, everything else is handled transparently. Actually if you did not have to install MLM to your server you would never have heard about it.

New paragraph MaxBulk Mailer v6 or lower
MaxBulk Mailer v6 (or lower) has no click-through tracking feature built-in because this is an event that happens outside the program and at a different time, however, if you own a web site and you are allowed to upload and run PHP or CGI scripts, we have a very good solution for you.

That solution comes in two flavors, a PHP and a Perl script. Feel free to use the one you prefer. Both are very similar and simple to use. Just download and place any of them on your server to start tracking click-through in seconds:

- Download Click-Through PHP script (documentation included)
- Download Click-Through Perl script (documentation included)

Note that we are the author of the PHP script and a page dedicated to it can be found here: Maxprog Click-Through PHP Script page.

Look at the readme file included with each script in order to learn how they work. Note that they are quite easy to modify in order to include more features. Currently they track clicked URLs so you can know which ones has been clicked and how many times. You could also track people e-mails for example.

We have checked both scripts here at Maxprog and they work really well.

This is an example of a working URL using the PHP version, 'click.php' for you to test: Click here

and another example using the Perl version 'click.cgi': Click here.

Both simply open the 'www.maxprog.com/' page silently updating a statistic file. The format used is:

and http://www.mydomain.com/cgi-bin/click.cgi?link=myURL

respectively. The same script also gives you access to a special admin page through a URL like:

and http://www.mydomain.com/cgi-bin/click.cgi?view=mypassword

respectively where you can see the registered clicks:


You get a URL per line with the total clicks on the right. In our example we have first the example URL we have used above, then a picture, a store URL, a misspelled URL, a subscription system URL and a regular page.

The image URL (#2) is used as a trick to track how many recipients have opened our e-mail. We originally sent an HTML message with online pictures. One of them is embedded into 'click.cgi' URL so we count it as a click-through. The store URL (#3) let us find out how many of the users that have opened the message have clicked to enter our special offer store. This is an example of tracking for one of our campaigns:


The Bounce count is done with eMail Bounce Handler.

Written by Stanley Roche Busk
for Max Programming, LLC

 Rate This Page!
Stan Busk Stan Busk
May 20, 2019

Recent questions from our MaxBulk Mailer users
Amazon SES (correct) settings New
Picture with text on the right New
Not recieving the Delivery Report New
I've tried to download the latest version for 3 days... New
MLM Unsubscribe feature New
Spaces disappearing when using the Styled Text format New
Email editor and responsive emails New
Text disappearing when previewing and sending New
BCC sending mail merge email Update
Question about your software Update
Accessing the MaxBulk Mailer black list Update
Erreur #103: Le URL n'est pas valide Update
Maxbulk - switching computers Update
Unable to import my contacts into MaxBulk Mailer Update
Setting DKIM for the first time Update
MLM Unsubscribe Link Update
Authentication errors... Update
Importing a csv/txt file
Importing recipients from a text file
TLS1.2 support
Upgrading 8.5 to 8.6
Unexpected Blacklisting
Comcast residential bulk limits
HostGator delivery limits
Someone using your software is sending SPAM
Mise à jour vers 8.6.1
Error in the installation 'api-ms-win-crt-heap-l1-1-0.dll is missing
Lately all my emails are going into the recipients spam folder
Resend Registration Licenses
Mail-merge sender data using tags
How to embed a photo into the email text
Messages says delivered but I haven't received it
Lost emails
Custom Attachments
TLS 1.2 Support
Upgrade MaxBulk Mailer SE to Pro
I purchased the product and did not receive the serial number
Can't send emails thru Gmail
Where are the delivery logs?
Most of my messages are rejected
Earthlink changed settings and MailBulk Mailer does not work
No consigo que envíe mails. SSL
Sending to a maximum of 300 e-mails per hour
My customers are not receiving my messages
Last update broke everything...
Recuperar Maxbulk Mailer SE
MaxBulk Mailer no longer sending links
Someone is illegally using your software with my email address.
MaxBulk Mailer SE
Custom Max Bulk / Adding new features
Someone is spoofing my email address to send spam
How can I use my update plan on a new computer?
Why do I get a Delivery Report message after each delivery?
What mail server can I use with MaxBulk Mailer?
Subject Command Tag
PDF attachments not received
Remote lists
Déplacement/copie de contacts entre documents
MLM upload gives 0 address(es) have been uploaded to 'List'
Where to find the log files of Maxprog Bulk Mailer
Exporting data does not include past sent information
Unsubscribe with text file does not update remote list
Max Bulk Mailer crashes every time after send 100-150 emails
Can't find my activation key
Authentication failed / Relaying error
How do I turn of Click Tracking ? in Plain Text?
Computer crashed, trying to rebuild mailing lists and preferences
MLM URLs don't work
Creating a remote list
Your Kind Assistance Please!
Word docs with weblinks
La page web reçue est différente de celle envoyée avec mbm
Erreur de n° de série
The software asks for an account ID and password
Forwarding emails sent by MaxBulk, cut and paste not working
MLM cannot connect
Resend/Recall Function
Where are the logs?
Won't send any emails
My computer rebooted and i lost my serial number
Transferring recipient lists between two MaxBulk Mailer copies
Links not working
Je n'arrive pas à envoyer mon message à toute ma liste en une fois
Quels sont mes identifiants MLM?
DMARC Evaluation error
Where are the preferences and the lists stored on Windows?
Web Page format doesn't work for me
Upgrade to the App Store app?
List of attachments in the Preview panel
How do I get a picture to be displayed on the top of the message?
Recipients are no longer organized alphabetically
I would like to know if MaxBulk Mailer can personalize emails?
Chinese characters and trial version footer issues
How can I upgrade the App Store version to last available on maxprog?
Unified Email server
I'm receiving lots of 'Undelivered Mail Returned to Sender' bounces
Connection problem with Apple iCloud server
Free upgrade, or not free?
I can't send a PDF attached to my message when it contains pictures
Problem applying styles to a conditional statement result
Any MaxBulk Mailer tutorial to get started?
How to upgrade from Standard to Pro
License Key Recovery
Cannot install the last update
MaxBulk Mailer sent all the messages to me rather than the recipients
Erreur d'authentification du serveur Gmail
Does MaxBulk Mailer come with its own internal SMTP server?
Pièces jointes
How I can change the old activation key with the new one?
Adding Hyperlinks to MaxBulk Mailer messages
Emails not received despite MaxBulk Mailer delivery confirmation
Any dedicated bulk mail server I can use with MaxBulk Mailer?
Can I pay with Bitcoins?
Adding an Unsubscribe link to messages
Your document is set to ISO-8859-1 but your HTML code use UTF-8
Updates for AppStore Version
Adding a URL to an image and placing pictures side by side
How to configure office 365 of microsoft

Generic questions
New paragraph
How do I install Maxprog software on my computer?
MS Windows
New paragraph
How can I change an application language?
MS Windows
New paragraph
How to register the software I've just purchased?
MS Windows
New paragraph
How can I recover the serials I have lost of products I purchased here?
MS Windows
New paragraph
How can I recover my serial from a registered application?
MS Windows
New paragraph
How can I find out the product name and version my serial unlocks?
MS Windows
New paragraph
Where can I read your software License Agreement?
MS Windows
New paragraph
The software doesn't start, runs very slowly or crashes often, how comes?
MS Windows
New paragraph
Double-clicking on my files no longer opens them with the software, why?
MS Windows
Stan Busk If you want to make the most of the software that you have acquired at Maxprog, do not miss the Stan's Blog. It is a library of Tutorials and Tips covering specific features and tipical problems you may have when using our tools. This page is updated regularly depending on the topics discussed in our public forums and issues reported thru our HelpDesk. If you are interested on what we are currently working on (or want to participate in beta testings) don't miss the Stan's Logbook.
For years, MAX Programming has provided companies around the globe with sophisticated and innovative solutions. Our commitment to quality is not only evident in our products, but also in our people. It is our mission in Professional Support Services to ensure that our products perform to the fullest of their ability in order to meet the business objectives of our customers. We provide the tools and information required for improved productivity. To accomplish this, we offer an array of services including: Technical Support, Education Services and Consulting Services.

Maxprog is part of an internet site network made of desktoolset.com, emaildesignstudio.com, familycash.com, icash.promo, maxbulkmailer.com, maxprog.com, maxprog.net, maxprog.org, maxprog.us, myrecipients.com, newslettercomposer.com, sharedcontents.com, stanbusk.com, stanbusk.pairserver.com, usertools.com.
MaxBulk Mailer is a full-featured and easy-to-use bulk mailer and mail-merge software for macOS and Windows that allows you to send out customized press releases, prices lists, newsletters and any kind of text or HTML documents to your customers or contacts.

MaxBulk Mailer is fast, fully customizable and very easy to use. MaxBulk Mailer handles plain text, HTML and rich text documents and gives full support for attachments. With MaxBulk Mailer you will create, manage and send your own powerful, personalized marketing message to your customers and potential customers.

Thanks to its advanced mail-merge and conditional functions you can send highly customized messages and get the best results of your campaigns. You also have support for international characters, a straightforward account manager with support for all type of authentication schemes including SSL, a complete and versatile list manager, support for importation from a wide range of sources including from remote mySQL and postgreSQL databases.

MaxBulk Mailer is a software tool that you purchase once, no need to pay on a per-email basis to submission services!

 !  YES! You can add Anonymous comments! They are moderated though. In order to add a comment without moderation just log in using your Google, Twitter, GitHub, GitLab or Commento login data.

Home Products Downloads News Store Support Forums