How to setup DKIM in MaxBulk Mailer

With MaxBulk Mailer 8.6.7 we added support for DKIM. DKIM (DomainKeys Identified Mail) is a method for validating the authenticity of email messages. When you send an email with DKIM activated, it is signed using a private key and then validated on the receiving mail server (or ISP) using a public key on your domain DNS record. DKIM is optional but quite recommended since having emails that are signed with DKIM appear more legitimate to your recipients and as a result, they are less likely to go to Junk or Spam folders. In addition to verifying the authenticity of an …

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Bulk Email Software vs Web-Based email marketing

As you may know MaxBulk Mailer is one of the products we develop and market. It is a Bulk Email Software (and email merge tool) for both macOS and Microsoft Windows that allows anyone to send out customized offers, press releases, price lists, or any text or HTML message to a list of subscribers, friends, or customers. Basically you can create, manage and send your own powerful, personalized marketing message to small to medium lists. The good thing is that MaxBulk Mailer is a software tool you purchase once. There is no need to pay on a per-email basis for …

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How to create good-looking emails with MaxBulk Mailer

How to create good-looking emails with MaxBulk Mailer? If your email messages are ugly and look unprofessional, it is not MaxBulk Mailer’s fault. I have heard people complaining about bulk email messages looking ugly and unprofessional because they used MaxBulk Mailer to send them. In other words, as if the software were the problem. MaxBulk Mailer is just a bulk email marketing software that delivers messages. MaxBulk Mailer sends what you write in the message field just as is! Of course, if you send ugly stuff it will be ugly for your receivers as well. However, if you send complex …

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Why MaxBulk Mailer now only supports https links

You probably found out that since MaxBulk Mailer 8.7, the ‘Preview’ panel no longer displays pictures referenced by addresses starting with ‘http://’ like before. You may wonder why MaxBulk Mailer now only supports ‘https://’ links? Apple Security requirements It turns out that Apple announced a new security requirement for iOS and OS X apps: App Transport Security. From Appleā€™s docs: Starting in iOS 9.0 and OS X v10.11, a new security feature called App Transport Security (ATS) is available to apps and is enabled by default. It improves the privacy and data integrity of connections between an app and web …

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Bulk e-mail attachments or links to online files

You have to send a message to your subscribers and you need to send a couple of PDF documents. Is it better through bulk e-mail attachments or links to online files? MaxBulk Mailer fully supports attachments but except in very particular cases, I would recommend not to send attachments as part of a bulk email campaign. I mean all of them, whatever they are, PDFs, Word files, Excel files, and even pictures. There are several reasons for that but I will talk about the most important ones (in my opinion) for you and your recipients: Bulk e-mail attachments, Message size …

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