Question: Does Maxbulk Emailer support List-Unsubscribe?
Thanks! John
Answer: Yes, MaxBulk Mailer supports the List-Unsubscribe header, which is essential for improving deliverability, reducing spam complaints, and ensuring compliance with email regulations like CAN-SPAM and GDPR.
How to Enable the List-Unsubscribe Header in MaxBulk Mailer:
1. Automatically (Recommended) Set the message 'Precedence' to 'List' in the Settings panel. When this option is selected, MaxBulk Mailer will automatically generate the List-Unsubscribe header:
- The header will contain a full MLM-formatted unsubscribe URL if MLM (MaxBulk Mailer Mailing List Manager) is activated.
- If MLM is not activated, the header will default to an email-based unsubscribe link, such as:
List-Unsubscribe: <mailto:[email protected]>?subject=unsubscribe
2. Manually (Custom Header) Alternatively, you can manually add a List-Unsubscribe header by editing the MaxBulk Mailer preferences, 'Headers' panel:
MLM (MaxBulk Mailer Mailing List Manager) is an optional script that users can install on their server. It allows for:
- Remote and shared lists
- Automated unsubscribe handling
- Email statistics tracking
- Click and open rate monitoring
Why Use the List-Unsubscribe Header?
- Better deliverability: Major email providers (like Gmail and Outlook) display an easy “Unsubscribe” button when this header is present.
- Reduces spam complaints: Makes it easy for recipients to opt-out without marking emails as spam.
- Compliance: Helps meet legal requirements like CAN-SPAM and GDPR.
MaxBulk Mailer is a full-featured and easy-to-use bulk mailer and mail-merge software for macOS and Windows that allows you to send out customized press releases, prices lists, newsletters and any kind of text or HTML documents to your customers or contacts.
MaxBulk Mailer is fast, fully customizable and very easy to use. MaxBulk Mailer handles plain text, HTML and rich text documents and gives full support for attachments. With MaxBulk Mailer you will create, manage and send your own powerful, personalized marketing message to your customers and potential customers.
Thanks to its advanced mail-merge and conditional functions you can send highly customized messages and get the best results of your campaigns. You also have support for international characters, a straightforward account manager with support for all type of authentication schemes including SSL, a complete and versatile list manager, support for importation from a wide range of sources including from remote mySQL and postgreSQL databases.
MaxBulk Mailer is a software tool that you purchase once, no need to pay on a per-email basis to submission services!
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